For over 50 years SAGE has published high-quality authoritative works across the social and behavioral sciences. We are proud of our long-standing tradition of offering innovative content created by influential minds from across the globe. As one of the few remaining, truly independent publishers, we are a publisher, first and foremost. Our goal is to publish leading-edge content that offers innovative teaching solutions, approaches, and perspectives to the disciplines that we serve. We are firmly guided by the needs of our market. We are driven to publishing titles that contribute to the learning experiences of students, the teaching needs of instructors, and the practicing needs of professionals.
The Senior Market Development Editor is a highly strategic role within the College Editorial Department. The Senior Market Development Editor is responsible for the editorial development of integrated print and digital content for key first editions (titles in AA-AAA markets) and “break out” revisions (i.e. 2nd editions in AA-AAA markets with potential to reach AA-AAA sales status) to help these titles exceed sales goals. The Senior Market Development Editor conducts quantitative and qualitative market research and product development activities to validate editorial strategies, uncover market needs for digital resources, analyze the competitive landscape, understand emerging market trends, define customer profiles, and inform go-to-market strategies for assigned titles. The Senior Market Development Editor partners with Sales and Marketing to identify and engage priority target customers through editorial development activities and refine the target list of priority target customers throughout the development process. The Senior Market Development Editor builds strong working relationships with other key departments, and communicates market development strategies and plans to other departments and divisions within the company. The Senior Market Development Editor provides formal training and informal mentoring to the Content Development Editorial team to establish market development strategies as part of a standardized editorial development program for print and digital products across the College Editorial team.
The position requires 7+ years proven experience in higher education academic publishing, including some combination of experience in editorial, sales, and marketing. Success is measured as follows: development and implementation of strategic editorial and market development plans for key titles, exceeding sales targets for these titles, and the effective training and mentorship of Content Development Editors.
Product and Market Knowledge
Qualifications and Education:
Any combination equivalent to, but not limited to, the following: